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John Ghiorso founded Orca Pacific, a leading Amazon agency, in 2008. After selling it to Media.Monks in 2020, he expanded the business for three years before retiring. Now, he is launching a venture studio to create five marketing agencies over the next two years, with one already operational.
John emphasizes strategic vision by breaking down large goals into manageable steps that align weekly actions with long-term objectives. He shares lessons on niche focus and the risks of complacency, advocating for continuous improvement. Passionate about B2B growth, he aims to replicate successful sales strategies through outbound messaging to help companies scale.
John discusses challenges as a post-exit entrepreneur in a saturated agency market, where specialization is key to standing out. He faces operational hurdles like staffing, service delivery, and client expectations that complicate scaling. He also stresses the need for constant adaptation to market demands and trends, such as the rise of platforms like TikTok, to stay relevant.
John's shoutout goes to Influent Social, which specializes in LinkedIn marketing, highlighting its success in helping B2B brands enhance personal connections and online presence. He also acknowledges the Entrepreneurial Operating System (EOS) as a valuable resource for optimizing agency operations and focusing on growth.
Ways to connect with John Ghiorso:
🔗 Website: http://orcapac.com/
🔗 Company Twitter: https://twitter.com/OrcaPac
🔗 Personal LinkedIn: https://www.linkedin.com/in/johnghiorso/
🔗Company Facebook: https://www.facebook.com/OrcaPacificLLC/
🔗 Company LinkedIn: https://www.linkedin.com/company/orcapacific/
🔗Company Instagram: https://www.instagram.com/orca_pacific_agency/
🔗YouTube:https://www.youtube.com/channel/UCLTH5V_bukbATvfxkKCq7Sg
I highly suggest you watch this entire exchange between John Ghiorso ⭐️Todd Westra 📈
If you're looking for tips and strategies to grow and scale your business, this episode is for you!
Full episode details here: https://links.growthandscaling.com/455
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