Billee Howard

Billee Howard, Founder and CEO of BRANDthro, a seasoned leader with two decades of experience propelling brands to world-class status. Author of "WE-Commerce," she's a Forbes CMO network senior contributor sparking discussions on marketing, data, and customer advocacy trends.

Billee transforms customer understanding with data science, AI, and direct emotional response. Pioneering emotional scoring tied to key KPIs, they prioritize emotional connections over demographics. Successes include shaping the LGBTQ cohort's future of work at a consulting firm and redefining brand purpose for an alcohol brand.

Billee addresses entrepreneurship challenges, focusing on the funding paradox and a strategic shift to an API plugin model. Her advice centers on courage, transparent failure, and self-investment, highlighting the vital role of female mentors. This condensed insight provides a concise view of the entrepreneurial journey.

Billee gives a shoutout to Diane Perry and Maureen Mitchells, two instrumental mentors who have played a vital role in shaping her entrepreneurial journey. Their support not only defines her path but also stands as a powerful example of women uplifting women in the fields of tech and entrepreneurship.

Ways to connect with Billee Howard:

• Website: https://brandthro.ai/

• Personal LinkedIn: https://www.linkedin.com/in/billeehoward/

• Company LinkedIn:https://www.linkedin.com/company/brandthropologie-media/

I highly suggest you watch this entire exchange between  Billee Howard and ⭐️Todd Westra 📈

If you're looking for tips and strategies to grow and scale your business, this episode is for you!

Full episode details here: https://links.thegaspodcast.com/377

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